- Khushboo Alag During a crisis, it is important that companies narrow down on a single core message. A core message is a company's stand on a crisis, one that the entire team can get behind. It is also crucial that only one designated spokespers
Category : Impressions
Make Client Meetings More Effective
Meetings, meetings and more meetings. As a PR professional our lives are filled with it. Whether it is with clients (briefing, crisis, updates, interviews…etc, etc…), media (pitches, networking, events, parties, interviews…etc, etc, ), team (br
A PR professional’s guide to the best first impression!
As a PR professional we tell our clients to make a good first impression and work very hard with them so that they get it right! So how come we forget to apply some and a little more on ourselves. Here is an awesome checklist for an enterprising PR p
Creative Writing | An Art to Explore
You don’t need to be an expert to think and write creatively. Creative writing helps you express your thoughts, feelings and emotions in a unique style rather than to simply convey information in a standard, regular and normal (read: boring) m
The Art of Making a Plan
Chaittali Dave, Nucleus PR Chaittali Dave, Nucleus PR The three most important things that comprise a successful and impactful PR plan are Planning, Communication and Execution. Planning is a critical element of the plan
Blogging in PR
Aarti Kadam, Nucleus PR Aarti Kadam, Nucleus PR With the emergence of social media the way we get our news today is constantly changing. Today, the source of generating news is divided into traditional media and social media. Albeit, trad
