Category : PR

3 reasons to include podcasts in your PR Plan
May 27, 2020 | Blog, Blogging, Blogs, Branding, Communication, Creativity, Digital Art, Digital PR, Nucleus PR, Nucleus PR Plan, Pitch, Pitching, Plan, Planning, PR, PR Blogs, Public Relations, Story, Strategy, Talk, Tech, Technology, Writing

3 reasons to include podcasts in your PR Plan

- Michelle Khiangte Podcasting has become successful in recent years due to its high-quality content and easy accessibility. It is the future of storytelling and a new effective medium of consuming content, which is here to stay. Over the las

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Crisis Communications: Managing the Internal Team
April 29, 2020 | Advice, Audience, Balance, Blog, Blogging, Communication, Crisis, Nucleus PR, Plan, Planning, PR, PR Blogs, Public Relations, Spokeperson, Strategy, Talk

Crisis Communications: Managing the Internal Team

- Chaittali Dave When a crisis occurs, top-level managers often tend to focus their communication efforts on the external audience. This usually comprises of journalists and customers/stakeholders, and such a focus is understandable. Handling the

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Core Messaging During A Crisis
April 21, 2020 | Advice, Blog, Brief, Clients, Communication, Crisis, Honesty, Impressions, Integrity, Management;Meetings, Media, Media Planing, News, Plan, Planning, Power, PR, Public Relations, Relationships, Reputation, Respect, Strategy, Talk, Trust, Truth

Core Messaging During A Crisis

- Khushboo Alag During a crisis, it is important that companies narrow down on a single core message. A core message is a company's stand on a crisis, one that the entire team can get behind. It is also crucial that only one designated spokespers

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WFH: 5 practical tips to help you stay sane during the lockdown
April 1, 2020 | Advice, Balance, Blog, Crisis, Planning, PR, PR Blogs

WFH: 5 practical tips to help you stay sane during the lockdown

- Tarunjeet Rattan Working from home can be stressful and you can lose sense of time and boundaries. With the lack of any physical demarcation between work and home both tend to flow into each other leaving you overwhelmed and quite unmotivated t

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Leadership in times of crisis
March 25, 2020 | Advice, Blogs, PR, PR Blogs

Leadership in times of crisis

- Tarunjeet Rattan These are trying times for all of us. The health crisis followed by the looming economic crisis is unprecedented in our lifetime. While everyone knows that we must extend compassion and understanding to all. A lot of businesses

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Super Six: Media Briefing  Tips
May 29, 2019 | Blog, Communication, Digital PR, Integrity, Journalist, Media, PR, PR Blogs, Public Relations, Relationships

Super Six: Media Briefing Tips

6 Things Clients Should Keep In Mind During Media Interactions As PR professionals and consultants, it is important for us to brief our clients on the following key points that they need to keep in mind during one on one media interactions.

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November 16, 2017 | Awards, Branding, Communication, Creativity, Credibility, Media, PR, PR Blogs, Public Relations, Reputation, Story, Strategy

Nucleus PR presents the second edition of its PR Rockstar Awards 2017

Pondicherry, 9 Nov 2017: Nucleus PR successfully concluded the second edition of its annual internal PR Rockstar Awards, where the best teams and individuals across the country were felicitated. Each individual team presented their client case study

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Blogging Truths
May 12, 2017 | Blogging, Blogs, Brand Equity, Branding, Communication, Nucleus PR Plan, PR, PR Blogs, Public Relations, Reputation, Trust

Blogging Truths

In this era of short forms, edited photos and emojis; blogging has become quite a trend. In every social media platform we come across a lot of social media influencers in various fields like food, fashion, fitness, travelling, tech and so on. There

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Digital Trends Every PR Pro Must Know About !
December 28, 2016 | Branding, Communication, Credibility, Journalist, Media, Pitch, PR, PR Blogs, Public Relations, Reputation, Start Up, Strategy, Tech

Digital Trends Every PR Pro Must Know About !

Evolution is the key to any profession. With time, professionals have to modify themselves, learn new skills and add to their knowledge bank to meet the changing demands of their profession. This is all the more true for the field of Public Relations

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How to select a PR partner that is perfect for you?
November 7, 2016 | Advice, Brand Equity, Branding, Building Blocks, Clients, Communication, Creativity, Nucleus PR, Pitch, Pitching, PR, Public Relations, Relationships, Reporter, Reputation, Strategy, Trust

How to select a PR partner that is perfect for you?

Selecting a good PR partner for your company is very essential. I call them ‘partners’ and not ‘vendors’ or ‘agency’ because the right ones are essential to the growth and reputation of your company. And they need to be partners in it! On

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