Tarunjeet Rattan PR is a stressful field. But how we deal with that stress is up to us. How much I let it get to me is up to me. I can only control how I react to a certain situation that can either hinder or enhance mental wellness. Over the yea
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Tackling mental wellness in the PR workplace
- Sahiba Sethi, Counseling Psychologist I have been a part of the PR world for some time and what I witnessed in my short stint there had me admiring the fortitude and resilience of the professionals in the business. At the same time, mental well
10 Great tips for hosting a successful LIVE session
- Tarunjeet Rattan Hosting a live is a tricky endeavor especially when you have no control over the questions or if you are hosting a difficult subject. But it is not impossible. Here are 10 tips that will help you plan and host a successful
Core Messaging During A Crisis
- Khushboo Alag During a crisis, it is important that companies narrow down on a single core message. A core message is a company's stand on a crisis, one that the entire team can get behind. It is also crucial that only one designated spokespers
Super Six: Media Briefing Tips
6 Things Clients Should Keep In Mind During Media Interactions As PR professionals and consultants, it is important for us to brief our clients on the following key points that they need to keep in mind during one on one media interactions.
Breaking Down Digital PR!
The device in front of your eyes, as you read this blog, is a part of the digital world. Gaining, sharing and honing knowledge and skills now has become easier, probably a click away. What is the digital world? How has it impacted us? Are we hea
Make Client Meetings More Effective
Meetings, meetings and more meetings. As a PR professional our lives are filled with it. Whether it is with clients (briefing, crisis, updates, interviews…etc, etc…), media (pitches, networking, events, parties, interviews…etc, etc, ), team (br
How to select a PR partner that is perfect for you?
Selecting a good PR partner for your company is very essential. I call them ‘partners’ and not ‘vendors’ or ‘agency’ because the right ones are essential to the growth and reputation of your company. And they need to be partners in it! On
How To Add The Power Of PR To Your Tech Startup
India is a startup nation with one getting launched every day. The escalation of technology startups and their positive impact on almost every aspect of our lives has made us realize the immense potential they hold. Add to this a well thought PR prog
To Communicate Well…First Truly Believe!
I Believe… “Loneliness does not come from having no people about one, but from being unable to communicate the things that seem important to oneself or from holding certain views which others find inadmissible.” C.G.Jung The inability to commun
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