No doubt, 2020 year has been a roller coaster of a ride. It was a year that challenged all of us to change. As a team we …
- ✔Pivoted from a traditional agency model to a hybrid model
✔Moved out of our comfort zones & took on new verticals
✔Strengthened our foothold in owned media along with earned media
✔Launched our podcast – All About PR
✔Launched the Leadership personal branding vertical
✔Upskilled at a rapid pace
✔Prioritized wellness above all
✔Grew the business through perseverance
✔Created innovating ways of creating brand reputation
✔Focused shift towards working with mindful brands and individuals
✔Rewrote the PR rule book with a dollop of innovation
But more than ever, what I will remember about this year :
❤ The team that pulled in closer to support each other
❤ Peers in the industry who joined me to create camaraderie in the communication industry
❤ Friends who became business partners
❤ Individual professionals in client teams who trusted us to build their reputation
❤ Peers who shared and offered advice to help each other from all over the world
❤ New friends who came together for a mission
❤ PR entrepreneurs who selflessly offered to step in & stood by me when I was drowning
❤ An awesome team who believe in me and clients who trust me and my team
❤ A business in PR that is thriving that I am grateful for every single day
I take back from 2020 invaluable friendships & love that will warm my heart in the days ahead. May you be so lucky as to have so many beautiful friendships in 2021.
Onward and upward to 2021.
