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How to create an impressive impression at your next TV interview?
Read more: How to create an impressive impression at your next TV interview?– Nucleus PR In a world where every soundbite counts and first impressions are currency, mastering the art of a stellar TV interview is your backstage pass to success. When you represent your company every media appearance is important as you communicate your vision and mission to the world. In this blog, we divulge seven indispensable…
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5 Things Every Media Professional Wants From You
Read more: 5 Things Every Media Professional Wants From YouCracking that first story for a PR professional is tough! Even tougher is to do the second and third …! Why? Because you have to set an excellent benchmark the first time around and always …always…aim to raise it or at least meet it with every story. This might sound tough but it is actually…
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Make Your Business Irresistible To The Media!
Read more: Make Your Business Irresistible To The Media!Clients and PR firms need to work together to create a brand! We always wonder why a particular brand gets more visibility whereas their competitors get less visibility. It’s an impossible mystery to solve if you are in the business of creating brands. It’s imperative for you to understand how a brand can attract and…
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Where To Draw The Line?
Read more: Where To Draw The Line?Now this one’s a toughie. In a profession that is more strategic and works on smart decisions, where very few understand the nuances of the same, it is tough to make people understand that some things are alright and others are not. Especially when they assume you have a magic wand to make it so!…
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My First Brush With PR
Read more: My First Brush With PROur first brush with the realities of the professional world is always overwhelming. Be it a good or a bad experience. Glad to say that I have a good experience to share. Finding the perfect job for ourselves is something we start dreaming about since the early days of college. Not only does it mean…
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Perks Of Being A PR Professional
Read more: Perks Of Being A PR ProfessionalPublic Relations is counted amongst one of the top 10 most stressful job. And there are enough research reports to prove it. In today’s day and age with the media deadline getting shorter and shorter even more so. Lightning fast pace, deadline driven, balancing multiple stakes, multi-tasking coupled with a huge adrenaline rush and relief…
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A PR professional’s guide to the best first impression!
Read more: A PR professional’s guide to the best first impression!As a PR professional we tell our clients to make a good first impression and work very hard with them so that they get it right! So how come we forget to apply some and a little more on ourselves. Here is an awesome checklist for an enterprising PR professional as they get ready to…
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Good Press for The ‘Press Release’!
Read more: Good Press for The ‘Press Release’!The ‘Press Release’ has become a dreaded word in the PR community. Do media still carry press releases? Is it worth writing? Will the media even look at it? Yes! Yes! and Yes! Yes…we agree that the role of a press release in the chain of communication has changed. But it still is a very…
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Make The Perfect Story Pitch
Read more: Make The Perfect Story PitchThirty seconds or less is what a PR professional usually gets to impress a journalist with the right pitch on a phone call. Now how you manage to impress them and get them hooked on to the story in those crucial 30 seconds determines the credibility of your pitch. The ‘pitch’ and ‘how’ you pitch…
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Hospitality meets visibility to make a winning combination!
Read more: Hospitality meets visibility to make a winning combination!So is it all about good food, some exotic wine, some members from the press, and a launch party or hospitality PR is more than that? Let’s seep into the subject matter and find out what results from an amalgamation of a good PR strategy and hospitality marketing rules. PR is not advertising so it…
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Creative Writing | An Art to Explore
Read more: Creative Writing | An Art to ExploreYou don’t need to be an expert to think and write creatively. Creative writing helps you express your thoughts, feelings, and emotions in a unique style rather than to simply convey information in a standard, regular, and normal (read: boring) manner. However, it is standard to break the set norms of traditional prose and paragraph…
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