- Akshara Gurbani, Nucleus PR The good thing about being in the PR Industry is that we are the communicators. Not just simply communicators, but the people who build the image of their clients before the masses. It takes a lot more than just c
Tag : #Planning
How to write a press release?
– Team Nucleus PR A press release is the star of the press kit. It is an official document from a company, brand or individual that announces or gives information about a noteworthy development. This document answers the 5Ws (What, Where, W
5 Bingeworthy watches on PR
- Team Nucleus PR There are series and then there are some more series that make you go … “ahhh! that’s so what we do. ”; “OMG! That’s exactly what happened to me! ” Though it will still take some time for the young brigade of OTT c
Five Evergreen Skills for PR!
- Nucleus PR While the media landscape changes rapidly across mediums and content, which will require a lot of skills that you will need to unlearn and re-learn. However, there are five skills that will never die out. If you want to stay in the
The new PR desk!
- Tarunjeet Rattan We spent so many years creating a smaller and smaller workplace so much so that it fits into the palm of our hands or atleast lap or maybe both. All you needed was a laptop and a phone (and a strong cup of coffee) and you could
Entrepreneurship: 8 Defining Traits
Tarunjeet Rattan Each vertical of entrepreneurship brings with it its own set of learnings. However, there are a few key defining traits that are common to all. These form the core of every entrepreneur. Read on if you want to trav
Leadership in times of crisis
- Tarunjeet Rattan These are trying times for all of us. The health crisis followed by the looming economic crisis is unprecedented in our lifetime. While everyone knows that we must extend compassion and understanding to all. A lot of businesses
The Art of Making a Plan
The three most important things that comprise a successful and impactful PR plan are Planning, Communication, and Execution. Planning is a critical element of the plan to ensure everything is in place including communication objectives as well as the
Blogging in PR
With the emergence of social media, the way we get our news today is constantly changing. Today, the source of generating news is divided into traditional media and social media. Albeit, traditional media is still being considered as the major source
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