December 1, 2014 | Communication, Journalist, Media, Nucleus PR, Pitch, Pitching, PR, Public Relations, Story, Writing

Make The Perfect Story Pitch

Thirty seconds or less is what a PR professional usually gets to impress a journalist with the right pitch on a phone call. Now how you manage to impress them and get them hooked on to the story in those crucial 30 seconds determines the credibility

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September 7, 2014 | Communication, Hospitality, Nucleus PR, Pitch, PR, Public Relations, Story

Hospitality meets visibility to make a winning combination !

So is it all about good food, some exotic wine, some members from the press and a launch party or hospitality PR is more than that? Let’s seep into the subject matter and find out what results from an amalgamation of a good PR strategy and hospital

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August 25, 2014 | Communication, Creativity, Impressions, Journalist, Media, Nucleus PR, Pitch, Pitching, PR, Public Relations, Story, Writing

Creative Writing | An Art to Explore

You don’t need to be an expert to think and write creatively. Creative writing helps you express your thoughts, feelings and emotions in a unique style rather than to simply convey information in a standard, regular and normal (read: boring) m

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January 9, 2014 | Brainstorm, Brief, Communication, Creativity, Impressions, Journalist, Media, Nucleus PR, Pitch, Pitching, Plan, Planning, Public Relations, Story, Writing

The Art of Making a Plan

Chaittali Dave, Nucleus PR      Chaittali Dave, Nucleus PR The three most important things that comprise a successful and impactful PR plan are Planning, Communication and Execution. Planning is a critical element of the plan

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January 9, 2014 | Blogging, Blogs, Brainstorm, Brief, Communication, Impressions, Journalist, Media, Nucleus PR, Pitch, Pitching, Plan, Planning, PR, PR Blogs, Public Relations, Story, Writing

Blogging in PR

Aarti Kadam, Nucleus PR Aarti Kadam, Nucleus PR With the emergence of social media the way we get our news today is constantly changing. Today, the source of generating news is divided into traditional media and social media. Albeit, trad

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